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Job Details

Job Location:
Contract Type:
Full time
Job category:

Company Details

Company industry:
Company Type:
Employer (Private Sector)
No. of Employees:

Preferred Candidate

Career level:
Experienced (non-manager)
Master's degree
Minimum years of experience:
2-5 years

Professional Skills

Masters, Marketing

Language Skills

Job Description

Job Description / Responsibility:

  • Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies related to footwear, leather sector.
  • Studying competitors' products and services both local & exports.
  • Exploring ways of improving existing products and services, and increasing profitability identifying target markets and developing strategies to communicate with them.
  • Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition.
  • Have knowledge of a wide range of marketing techniques and concepts.
  • Be an excellent communicator.
  • Be able to respond well to pressure.
  • Establishes marketing goals based on past performance and market forecasts.
  • Oversees current offerings and comes up with initiatives for new products or services.
  • Works with marketing staff to develop detailed marketing plans for all media channels and sales teams.
  • Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects.
  • Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings.
  • Works within the department budget to develop cost-effective marketing plans for each product or service.
  • Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to Management.

Position Requirements

Educational Requirements:

    Masters/ MBA (Marketing)

Experience Requirements:

  • At least 10 years
  • The applicants should have experience in the following areas:Marketing, Brand Planning/Development, Business Development, Market Research, Retail Stores/Shops

Job Requirements:

  • Age 38 to 45 years
  • Computer Proficiency in MS- Word and Excel, E-mail
  • Effective communication skill in English
  • Strong analytical and project management skills.

About the Company

Fortuna is a privately held entrepreneurial and innovative company located in Dhaka, Bangladesh. The fortuna management team has over 40 years of entrepreneurial business experience and has assets operating in different market sectors internationally. Our team of managers at fortuna led by the highly experienced industrialist M. Abu Taher, possess years of experience and technical acumen.
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